The Same Rules Apply parental awareness campaign – supported by the HSE and Accenture – highlights the need to approach parenting children online in the same way we approach parenting them offline.
Launched to mark Safer Internet Day 2025, the campaign is accompanied by this video featuring a child who can’t swim attending a swimming pool unattended. As the child is about to jump, carefree, into the deep end, the video pauses and asks the question ‘As parents, we wouldn’t let our kids jump into the deep end of the swimming pool unsupervised, so why do it online?’
CyberSafeKids has also updated its Digital Parenting Guide for 2025, which can be downloaded here. This comprehensive guide takes ‘a commonsense approach to parenting children’s online lives’. It features topics such as developing healthy habits, using parental controls, setting ground rules, cyberbullying, grooming, managing privacy, and provides an outline of the laws that protect children online. The guide also signposts to other useful resources for parents.
